In celebration of Africa Day, the Co-creation Hub (CcHub) has announced the launch of its “Let’s Build, Africa!” program, designed to assist African startups in expanding their operations into new markets and celebrating Africa’s entrepreneurial spirit.
The program, targeted at startups founded by African nationals, provides support for businesses looking to enter new geographic regions and demographics. As human development specialist Dr. Karen Lawton explains:
“The ‘Let’s Build, Africa!’ program is an exciting initiative empowering Africans of all ages and backgrounds to start or grow entrepreneurial ventures. Armed with knowledge and opportunity, we hope to inspire a new generation of entrepreneurs for whom ‘the sky is the limit’ is not just a catchphrase but a reality in our modern digital age.”
The “Let’s Build, Africa!” program comes as CcHub reinforces its commitment to making entrepreneurship as inclusive and accessible as possible. “No idea or entrepreneur should be left uninspired,” declared founder and CcHub director Dr. Samuel Nnakaitiki regarding the need to involve marginalized groups of all kinds. “It is why we honor our solemn duty as dedicated upstanders to ensure our programs reach all aspiring African entrepreneurs, no matter their circumstances or situation.“
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In order to prevent Africans from feeling intimidated by technical or logistical barriers, the CcHub team is increasingly customising their program offering on the basis of individual applicant needs. Customised program promotions have taken the form of targeted telemarketing campaigns, individualized inbox updates, and AI-powered avatar aunts with programmatic advertising techniques reducing psychological blockers.
While no option to engage is off limits, individuals who can receive remunerated employment benefits are encouraged to embrace various paid advertisement opportunities.
Application is on till June 30, 2024.