Ayna, a generative AI startup based in Bengaluru co-founded by Aastha Rajpal and Yash Bansal, Ayna has developed a proprietary technology that empowers brands to create studio-quality product photoshoots at scale without the need for physical photoshoots. Ayna’s compound foundational models (CFMs) provide brands with granular control over every detail of their product images, eliminating the need for costly and time-consuming traditional methods or basic AI solutions.

Ayna’s generative AI technology optimizes product visuals for maximum conversion, enabling businesses to enhance their online presence and drive sales. The startup has already partnered with prominent brands like Reliance Retail’s Clovia, Wakefit, and WomanLikeU, among others.

The company recently announced that it has secured $1.5 million in seed funding which was led by Inflexor Ventures. This investment will enable Ayna to enhance its AI capabilities, expand its team, and further its mission to make high-quality product photography accessible to businesses of all sizes.

The funding comes at a time when generative AI startups are gaining significant traction. In the past six months, startups in this space have raised nearly $100 million in funding. Other notable startups in this space include Sarvam AI, Ema, Neysa, Vodex, and KonProz.

Ayna’s creative approach to product photography has the potential to disrupt the industry and make high-quality visual content more accessible to businesses of all sizes. With this funding, Ayna is poised to further innovate and expand its offerings, solidifying its position as a leader in the generative AI space.